Blog

See all of our blog entries below and stay ahead in the world of business coaching.

The Why and How of Promotions

In the 21st century, companies have discovered the secret that true business success comes from understanding the needs and desires of a specific target market. It takes both good identification of what people need AND promoting their product, service and business in...

Funding your Start-Up Business

Funding your start-up business can be next to impossible without cash. Strict lending standards continue to challenge many start-ups. So what's a fledgling business owner to do? Here are some funding ideas to help you get started. Keep your day job Still have a job?...

Take Back Your Time

Have you ever felt incredibly stressed and busy, but looked back on a workday with the sad realisation that you actually achieved very little? Tracey Foulkes, co-founder and CEO of multinational company, This Is Productivity, calls this ‘getting caught up in the busy...

Seven ways to get the most out of advertising

Advertising is a significant investment for any company. If approached correctly, it can yield great results, but in the same way, if it fails, it can be an expensive mistake. There are seven key areas of advertising that will help give insight into getting it right....

Why You Need to Learn to Plan

We’ve all heard the saying, “If you fail to plan, you plan to fail.” In my experience, until we understand the WIIFM (What’s In It For Me) we never really do anything. So let’s first take a step back and explore when we do understand planning. One of the best examples...

Instant Repeat Business

Many entrepreneurs sometimes feel like their business is like a roller coaster,  despite the fact that they are delivering excellent products or services and have satisfied customers. Often, this is because they’re behaving like employees. In other words, they’re...

How to create a 30-hour work week

It’s essential for entrepreneurs and business owners to master the use of their precious and irreplaceable time. However there are many underlying benefits of creating a 30-hour work week. Learning how to reduce your typical work week by 10 hours without sacrificing...

Referrals – A lead generation strategy

Referrals are an excellent and cost-effective way of marketing and growing a business. To be effective, however, this requires forethought, preparation and good execution. Three effective strategies to get referrals:   Stay in touch We recommend making contact with...

IMPROVE YOUR POS SYSTEM

Your Point of Sale (POS), also known as point of purchase, is the area where transactions are completed. five strategies for boosting your POS system success: Define your target market. As with any form of marketing, this should be your first step before spending any...

When to sell your business

The key reason to start a business should be to sell it one day, and the way to become truly wealthy is by buying, building and selling businesses. A good strategy to adopt is to hang onto your first business for its passive income while you acquire and build up your...

strategic alliance to grow business

A strategic alliance is when a company enters into a loose partnership with another business to help them both make extra profits. Here are some strategies on how to make strategic alliances work for you: Defining the market This is critical when it comes to any form...

Business Excellence Forum

South Africa to host the 2015 Business Excellence Forum and Awards   South Africa will be hosting its very first Business Excellence Forum and Awards event at the Hyatt Regency Hotel in Rosebank, Johannesburg on 5 and 6 November 2015. The Business Excellence Forum was...

Discounting can harm business

Some salespeople have a tendency to think that giving a discount is the easiest, quickest way to make a sale. Of course, they may be right, but what about the profit they’re giving away? Lets see how discounting can harm business... If a product has a profit margin of...

9 Common mistakes entrepreneurs make

Deadlocked partnerships An equal partnership seems fair in theory and typically works well when a business in starting up. However, when there are disagreements, the company can be left in limbo because no partner has the final say. It is better to give a managing...

Seven Ways to Get the Most Out of Advertising

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Using Video for Search Results

In today''s interactive world, video is becoming more important to engage with your prospects and communicate with your clients.  Video also provides a tremendous opportunity to increase your web presence. Executives with little time to spare for fun and games do take...