The dreaming, creativity, organisation and attention to detail that goes into planning a wedding can hold much inspiration for entrepreneurs who want to start their own business. Most engaged couples give themselves at least a few months to plan out every little...
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A sales mindset that works!
“If the client does not buy your sales approach, they aren’t going to buy what you sell.” – Unlocking the Sales Game, by Ari Galper If I were to ask you what image you have of a sales person, you’d probably respond with the words: over-bearing, aggressive,...
Make your business resilient to economic downswings
Why some businesses thrive while others implode during economic downswings remains a puzzle to many entrepreneurs. Often, they mistakenly assume that all businesses must suffer through recessionary cycles. In reality, some companies are essentially recession-proof,...
3 Ways To Maximise Your Marketing
The lockdown of our economy has made Business Owners and Marketing Managers rethink the way marketing is done and how they can attract new customers. Many Small Business Owners have traditionally relied on word-of-mouth referrals, networking events, and have had to...
Life is what happens to you while you’re busy making other plans
When coaching business owners, the assumption is that a business coach empowers you in the following areas; strategy, business plans, profit, margins and bottom-line. Whilst I most definitely do, there are three main wholistic pillars upon which business coaching is...
Building Resilience is key to your growth
We have just entered the first week in Level 1 of a long Lockdown as well as the fourth quarter of 2020 and it is a reality that our economy is facing many headwinds. Business owners have had to face many new challenges, learn many new ways doing things whilst...
Is your business in tune with a post-COVID-19 world?
Change is the one thing that is always certain and we are living in such a rapidly changing world that our heads are spinning. Fear, financial challenges, and the very nature of how we—as individuals and as businesses—will have to work in the future are challenges we...
Results are deliberate, not accidental
Results. It’s a small word that holds big expectations. We all want results, but do we really know what they are? Do we truly know what we want? For most people, ‘results’ means achieving something, but therein lies the problem; ‘something’ is not specific; it’s not a...
Should you develop your marketing strategy on the fly?
ActionCOACH Business Coaches follow the 10x10 marketing strategy approach when we coach our clients. This means you should always aim to have at least 10 marketing strategies running for your coaching business. In theory, each strategy should deliver 10% of the...