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How ‘saleable’ is your business?

How ‘saleable’ is your business?

The key reason to start a business should be to sell it one day, and the way to become truly wealthy is by buying, building and selling businesses. Generally speaking, you won’t achieve great wealth by owning just one company, you’ll need to buy, build and sell...
The Why and How of Promotions

The Why and How of Promotions

In the 21st century, companies have discovered the secret that true business success comes from understanding the needs and desires of a specific target market. It takes both good identification of what people need AND promoting their product, service and business in...